Since 2007, Niche Studio has helped businesses across Malaysia turn ideas into digital results. Today we bring web development, AI solutions, and hands-on training together under one team.

Since 2007 we have partnered with startups, SMEs, healthcare providers, educational institutions, government agencies, and enterprise organisations to build websites and AI tools that bring in enquiries and cut manual work.
We started in web development and grew with the technology. Today we combine custom websites, AI automation and assistants, and practical training to help organisations serve customers faster and spend less time on repetitive tasks.
Technology changes every year. Business goals do not. That is why we focus on the outcomes that last: more enquiries, less manual work, and systems your team can actually run.
Janice is the founder of Niche Studio and an AI consultant who helps Malaysian organisations combine strong digital foundations with practical AI adoption.
Her background spans web development, digital strategy, corporate training, and AI implementation, across organisations from SMEs to enterprises and the public sector.
As a certified trainer, she also runs hands-on AI workshops for teams, which keeps her close to how these tools work in real business settings.
Her focus is simple:
Use technology where it creates real value, and keep people in control where judgment matters most.

Chatbots, automation, AI agents, and AI search visibility that save time, win leads, and cut repetitive work.
Chatbots, automation, AI agents, and AI search visibility that save time, win leads, and cut repetitive work.
Chatbots, automation, AI agents, and AI search visibility that save time, win leads, and cut repetitive work.
We use AI to work faster, and a person makes sure the quality, accuracy, and tone are right.
We know what makes a site fast, secure, and reliable, and we build yours that way from the start.
Your website, AI tools, and strategy should work together. Under one roof you get a clearer roadmap and fewer handovers.
We recommend what fits your situation, not the biggest invoice. Sometimes that means AI, and sometimes it does not.

We have delivered for banks, law firms, government agencies, healthcare providers, listed companies, and growing businesses.
The same standard of care goes into every project, whatever its size.







Whether you’re planning a new website, exploring AI opportunities, or looking for practical training for your team, we’d love to hear about your goals.
No pressure. No jargon. Just practical advice.
NICHE DIGITAL SOLUTIONS SDN BHD (1341096-A) Wisma Uoa Damansara II, Penthouse 16-1, No 6, Changkat Semantan, Bukit Damansara, 50490 Kuala Lumpur
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